WELCOME TO THE OTHER SIDE OF ELWOOD'S ORGANIC DOG MEAT
Think "dog meat" could drive real change? Us, too.
The response to Elwood’s Organic Dog Meat has been overwhelmingly positive. One reason is that it starts vegan conversations in a non-confrontational way; this also keeps the focus on the animals.
Below, you'll find various dog meat tools for your activism. Just click the button to be taken to that section on this page. And no—you don't have to take super bold, intimidating actions. Find the activism that speaks to you!
Note: We're still building this part of the site! If you have any additional ideas for us to add, please reach out.
For all the animals,
Elwood
DIG INTO THE ACTIVISM
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SPONSOR AN AD
If you can get us the ad space, we can deliver the creativity. Billboards, newspaper ads, school sponsorships, etc. Contact us below or donate to a future ad!
HOST A DOG MEAT BOOTH
Ready to do a dog meat tasting in your neck of the woods?
Inspiration
Animal Friends Croatia - Dog Meat Tasting in Zagreb?
Texas Animal Freedom Fighters - Legalize Dog Meat
BlogTo - Toronto park-goers shocked to be offered dog meat samples
Elwood's Organic Dog Meat - Vegandale booth
Free materials
Zip files: Free sample signs, booth banner, event posters, menu, Elwood images & logo
Check out all the free downloads: Brochures, posters, business cardS, AND MORE
General Tips & Guidance PDF
CREATE AN ELWOOD WEBSITE IN YOUR COUNTRY
We get many requests to make Elwoods in different languages, from fans who want to share it to volunteers who want to make it. We can't wait for Elwood's to be everywhere!
Where we are right now
The American version of the homepage and breeds page have been translated into multiple languages (you can see these in the drop-down menu of these pages).
And since the cowboy logo is very American, we have immersive pages for specific countries are in the works. These "local" pages will have their own name, cuisines, and cultural touchstones to make the content seem believable for those regions. Visit our family farms around the world: Brazil - Finland - France - Germany - The Netherlands - Norway - Spain
Where we want to beWe're seeking activists with web/social/content creation skills—and the time needed!—to create these immersive pages in their own countries. It's up to you how in-depth you make this—whether you want to create and manage social pages, email responders, etc., or if you simply want to make the homepage as a standalone experience. (If you simply want to create it and hand management off to another activist, we should be able to work that out!)
If we do work together, we'll ask you to post a line at the bottom of the page in your language; something like "We are an authorized international member of Elwood's Organic Dog Meat; however, all dogs are produced locally near you."
If you are interested in this, please contact us to work together!
Can I just copy the site and do this on my own?
No, and that's for a few reasons:
We'd like to retain creative ownership of this massive project.
We're already working with volunteers to create authentic versions in their countries, so we don't want to have duplicate pages.
We want to ensure the page looks good and matches our approach.
Benefits of working with us:
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Access to a fully created Wix page to translate and build out (we will create a mirror and assign co-ownership to you, though you can build one with whatever tool you prefer)
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Free, legal use of Elwood's stock images
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A proven user journey that works
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Guidance for engagement (building auto-responses for the site and social media)
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Elwood's list of resources, the FAQ, etc.
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Funding for a few things as needed (logo design, um... maybe other things?)
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Raw design files of printables to use/translate as you see fit.
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Support from us and other Elwood farmers who are building their own pages
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Elwood's will share your website and social posts
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Creative support/feedback from us if needed
And what do we get out of working with you?
Content for social media (we want to share about your farm!)
The ability to say Elwood's is in X number of countries
If you use the Veganuary link tied to Elwood's, we can use those numbers to support the idea that Elwood's Organic Dog Meat is making a difference
The ability to give you feedback (if you let us!)
We get "coworkers" because dog meat farming is lonely
Want to work on this together? Reach out to us!
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And—of course: You're fully welcome to make your own non-Elwood dog meat website in your country on your own (this also goes for your cat/zebra/human baby meat farm). We just ask that you not copy our words, layout, or images. Many thanks!
DICAS PARA COMPARTILHAR CARNE DE CÃO ELWOOD
Com mensagens de mídia social, tente não irritar ou desanimar as pessoas imediatamente. Isso pode significar não "mostrar a mão" logo de cara. Erre em ser sutil, ambíguo e gentil para deixar as pessoas curiosas e interessadas em ler mais.
Aqui estão algumas recomendações para fazer as pessoas pensarem:
Compartilhe o site. Responda a contas de mídia social ou postagens que promovam a carne ou a pecuária com mensagens sobre a Elwood Dog Meat, com um link para nossa página principal ou página de raças .
Faça suas postagens suaves e sem confronto. O objetivo é deixar as pessoas curiosas e com vontade de ler mais. Por exemplo:
"Isto é real?"
"Isso me deixa tão louco."
"Você viu isso? É selvagem!"
" Você ouviu que há uma fazenda fazendo a mesma coisa, mas com cães? elwooddogmeat.com . "
" Ouvi falar sobre esse mesmo problema agrícola! Esta fazenda estava falando sobre isso: elwooddogmeat.com ."
É fácil marcar pontos baratos e zombar das pessoas, mas não acreditamos que isso ajude a causa. Evite a comunicação que deixe óbvio qual é sua intenção e evite ser cruel. Por exemplo, evite escrever respostas como, "Gostaria que eles matassem seus cães assim?"
Momentos de pegadinha são bons, mas é difícil voltar deles e ter um diálogo aberto sobre o veganismo. Lembre-se: apesar de suas ações, essas pessoas são amantes dos animais e você está mostrando a eles algo extremamente perturbador. Ser gentil com eles cria espaço para conversas significativas .
Coloque nossos cartões, pôsteres ou adesivos para deixar para trás nos quadros de avisos da comunidade. Para os ousados, também temos camisas e moletons e outras coisas (BE SAFE OUT There!). Mais uma vez, o objetivo é iniciar as conversas.
Você pode encontrar todos os swag aqui .